Ready Start Networks (RSNs) are federally-funded programs meant to provide and support quality education and care for preschool and younger aged children. Assumption Parish now has their own RSN, and wanted a brand identity that would reflect the high-quality care they aim to bring to local children.

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Assumption Ready Start Network's identity concepts began with simple shapes and colors—one of the first things very young children learn to recognize. I wanted to visualize the concept of "building" and "creativity", so a visual system of imagery built out of simple shapes was created. Creating everything out of a few shapes cut into smaller shapes, a visual language was created that not only is bright and appropriate for young children, but consistent and clean enough to provide a sense of quality and trustworthiness to parents.